Google Wants to Change TV Advertising Forever
In the next few weeks Google will roll out a small butrevolutionary TV ad - tracking program , tipped early today atAdweek . The program will utilize Google Fiber , the high - speed net and TV service now available in Kansas City , Provo and Austin , and rolling out in other markets shortly . The long and short of it ? Google is about to make the sales agreement of TV advertizing much more like ads on the entanglement — for better and for worse ....