Amazon — king of selling stuff on the interwebz — just paid a nerveless $ 4.5 mil to grease one’s palms the right to the .Buy top - floor - domain , circumvent out Google in the physical process .
The vendue , held by internet boss ICANN , involved the sales agreement of three of the fancy new top - level domains ( TLDs ) that have been created in the preceding few yr : .buy , .tech , and .VIP . Although Google bid on all three TLDs , Amazon emerged triumphant for the .buy domain , while Dot Tech ( on the face of it a standard knowledge domain - registry companionship ) care to snag .tech for a frankly mad $ 6.7 million .
Now , of track , we hold back to see what Bezos will want to do with his new .buy plaything . Maybe , for him , it’sjust another breakfast octopus . [ DNW ]
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