Title:Shopping Project ManagerLocation:Austin, TexasExpertise:Beauty, South Asian Beauty, Mid-Size Fashion
Title:Shopping Project Manager
Location:Austin, Texas
Expertise:Beauty, South Asian Beauty, Mid-Size Fashion
Dhara Patel is the project manager for PEOPLE.com’s shopping team. Before this role, she was a social media manager for South Asian New York Fashion Week and a publisher partnerships manager in affiliate marketing. She’s constantly searching for the newest AAPI-founded or owned products and loves seeing how beauty and skincare products work on her sensitive, medium-tan complexion.Highlights:Dhara has over 5 years of experience in the beauty and fashion industriesShe has personally tested countless serums, toners, foundations, concealers, blushes, mascaras, face washes, hair oils, shampoos, and conditioners.
Dhara Patel is the project manager for PEOPLE.com’s shopping team. Before this role, she was a social media manager for South Asian New York Fashion Week and a publisher partnerships manager in affiliate marketing. She’s constantly searching for the newest AAPI-founded or owned products and loves seeing how beauty and skincare products work on her sensitive, medium-tan complexion.
Highlights:
Dhara began her career in beauty and fashion as a partnerships manager in affiliate marketing where she shared insights on brand launches, sales, and viral products with publishers and influencers. She then began working with South Asian New York Fashion Week where she created content for both their Instagram and TikTok, following trends and making informative and eye-catching posts while also helping the brand garner a following.
Dhara always has a finger on the pulse of the latest TikTok trends and has written about theAlo Yoga Airbrush Leggingsand theDr. Scholls Time-Off Lace-up Sneakers, both of which went viral on the social media platform.
Outside of work, she loves spending time with her puppy, Java. She can often be found testing the latest and greatest products to improve the happiness, health, and safety of her pup, like thebest dog DNA tests.
Other Work:
Dhara has a Bachelor’s in Psychology from The University of Maryland, Baltimore County.
source: people.com
